Business Development Manager

Are you ready to join a fast-moving SaaS company transforming how B2B businesses operate? Applications Platform empowers manufacturers, distributors, and enterprise teams to deliver modern, ERP-integrated self-service portals and configurable low-code applications that reduce manual work, cut operational costs, and accelerate cash flow, all without heavy IT overhead.

From real-time pricing and stock visibility to orders, invoices and integrated partner workflows, Applications Platform’s low-code portal platform helps customers get more value from their core systems fast.

The Role

Applications Platform are looking for a Business Development Manager who thrives on converting interest into revenue. You’ll champion ARR growth by progressing inbound enquiries and owning your pipeline, while also supporting outbound initiatives where needed.

This is a full-cycle, consultative sales role: you’ll run discovery calls, deliver tailored product demos, craft compelling proposals, and close new business. You’ll also feed valuable market insight back into positioning, messaging, and roadmap planning, and uncover opportunities for expansion and upsell with existing customers.

Why they’re hiring: this role is opening as the Head of Sales approaches retirement, a reflection of a supportive environment where people stay, and a great opportunity for someone to grow quickly as the business scales.

What You’ll Be Accountable For

• Converting inbound lead flow into a qualified pipeline and commercial closes
• Supporting and shaping outbound efforts to sustain strong pipeline coverage
• Conducting structured discovery to understand portal needs and ERP integrations
• Leading demo presentations tailored to customer ecosystems and use cases
• Negotiating commercial terms and closing new logo deals
• Identifying upsell & expansion potential within active accounts
• Translating market feedback into actionable insight for product and GTM teams

Who You Are

• A seller with SaaS experience, especially in ERP-adjacent solutions (ideal for candidates from ERP sales backgrounds too)
• Comfortable in both inbound and outbound sales motions
• Skilled at deep discovery and presenting tailored solutions with pre-sales assistance 
• Business-savvy with exposure to manufacturing, distribution or wholesale sectors
• Self-directed, responsive and effective in a remote UK environment

Compensation & Benefits

• Basic circa £50k OTE £80k-£120k
• Car allowance: £7,500 
• Private medical insurance: available

Why Applications Platform?

• Impactful Product – Sell a platform that truly transforms how customers work with ERP and B2B systems
• Growth Opportunities – Shape pipeline strategy and drive meaningful revenue impact
• Innovative Culture – Join a team that values insight, feedback and market intelligence
• Remote-First & Flexible – Enjoy the autonomy of working from anywhere in the UK

How to Apply

If you’re interested and would like to learn more, we’d love to hear from you. Please attach your CV via the link provided and we will be in direct contact.